Table of Contents
Acknowledgments |
Introduction |
What Is Technical Blogging? |
Blogging Isn’t Dead |
Blogging as a Megaphone |
Blogging as a Conversation |
Bloggers with Benefits |
How to Get the Best Out of This Book |
1. | What Kind of Blog Are You Going to Run? |
Solo vs. Collective |
General vs. Niche |
Pundit vs. Instructional |
Business Blogs |
What’s Next |
2. | A Rock-Solid Plan for Your Blog |
Define Your Blog’s Main Topic |
Analyze the Size of Your Niche |
Give Readers a Compelling Reason to Stick Around |
Set Goals for Your Blog |
Choose and Register a Domain Name |
What’s Next |
3. | Setting Up Your Blog |
Choose Your Blogging Software and Hosting |
Configure Your Domain Name |
Install WordPress |
Configure WordPress |
Enhance WordPress with Plugins |
What’s Next |
4. | Customizing and Fine-Tuning ... |
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