Le business model du low cost

Index

20 minutes 63, 257, 259, 261, 263, 306

A

Accor 44, 75–77, 82, 214, 221, 270, 295

Addentis 233–237

Airborne Express 289–290, 292

Aldi 2, 49, 64, 67, 74, 122, 216–217

Amaguiz 161, 163, 165–166, 210

Anett 156–157, 159, 201, 272

architecture de valeur 14–15, 23, 25, 27–28, 30–31, 38, 50, 54, 57, 68, 82, 105, 117, 121, 128, 139, 152, 176, 190, 201, 229, 235, 266, 278, 280, 283, 290, 305, 324, 328, 333, 334, 336, 342, 364

assurance 112, 161–167, 185, 210, 269, 300, 317, 330–331, 332–333

B

barrière à l’entrée 126, 176, 294, 351

bars 112, 230, 232–233

blanchisserie 156–158, 160, 185, 201

C

cible 52, 54, 104, 127, 137, 155, 159, 164, 191, 195, ...