Index
A
administrative responsibilities, 17
adventure, sense of, 59, 63–65
alignment
of business persona, 44
Apple, 43, 60, 95, 103, 133, 138
Around-the-Bend Exercise, 61
authenticity, 15, 105–107, 115–118. See also character
B
Back of the Envelope framework, 33–36, 81, 152
Battery Solutions, 77–78, 82, 101, 117
Bear Archery, 100
Ben & Jerry’s, 43
Berkshire Hathaway, 103
“Brainstorming with the CEO,” 72
breakfast groups, 55
business life ...
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