Index
A
Achievement
recognition for, 108
Adjusted book value, 139
Advertising, 11
Apologies, 172
Aristotle, 77
Attention to detail, 181
Auditory orientation, 168, 170
Authority, 88
B
Back of the Envelope model, 15–16, 19, 21, 47, 74, 180
Boston Consulting Group, 5, 67
Boundaries, 23
Brevity, 172
Brochures, 11
Business
core values of, 28
financial engineering era of, 188
Henderson’s theories about, 67–68
historical approaches to, 20, 185–186
human capital era of, 189
information power era of, 189–190
mass production era of, 186–187
organism ...
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