CONTENTS
INTRODUCTION
1  SEARCH THEORY
Deciding When to Settle
2  CHEAP TALK
Hedges, Omissions, and Just Plain Lies
3  NETWORK EXTERNALITIES
The Facebook Effect
4  SIGNALING
Putting Your Money Where Your Mouth Is
5  STATISTICAL DISCRIMINATION
Stereotypes
6  THICK VERSUS THIN MARKETS
Big Fish or Big Pond?
7  ADVERSE SELECTION
Stigma
8  POSITIVE ASSORTATIVE MATING
Why Everyone in the Office and the Neighborhood Is Similar
9  THE RETURNS TO SKILLS
Education and Good Looks Pay
10  THE FAMILY
Negotiating at Home
EPILOGUE
Notes
Acknowledgments
About the Author

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