Online dating was growing rapidly but was still relatively new when Jennifer Egan wrote a New York Times Magazine cover story in November of 2003. According to the article, the pace of spending on online personals and online dating sites had grown by a factor of six in the previous three years. But not everybody was ready for this way of meeting people. Egan wrote, “A fair number of people still feel a stigma about online dating, ranging from the waning belief that it’s a dangerous refuge for the desperate and unsavory to the milder but still unappealing notion that it’s a public bazaar for the sort of people that thrive on selling themselves.” In fact, the idea that only losers use dating services goes back ...
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