LIST OF FIGURES

Figure 3.1 Social media tools flowchart
Figure 3.2 Tools, their value and impact to the customer
Figure 3.3 Rusty-N-Edie’s bulletin board
Figure 3.4 Tag cloud from my blog, http://eileenbrown.­wordpress.com
Figure 5.1 Craigslist classified advertising site
Figure 5.2 Tweet about the plane landing on the Hudson River
Figure 5.3 Comment on Michael Jackson dominating Twitter traffic
Figure 6.1 The tweet that upset a FedEx Employee
Figure 6.2 Where to apply Facebook privacy settings
Figure 6.3 My ‘onion layer’ approach to my privacy settings
Figure 7.1 @Dell Outlet Twitter follower growth March to June 2009
Figure 7.2 Top search engines in the US from May to December 2009
Figure 8.1 Twitter search ...

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