CONTENTS
Chapter 1: Set Goals All the Time
Chapter 2: Focus on the Process, Not a Plan
Chapter 3: Coach the Right People
Chapter 4: Serve the Right Customer
Chapter 5: Empower Your Entire Team
Chapter 6: Do the Right Things Right
Appendix A: Using Your Financial Statements to Generate More Profit and More Cash
Appendix B: Business Plan Outline and Guidance
Appendix C: The Interviewing Process: One of a Manager’s Most Critical Activities
Appendix D: The Sales Process: An Example Step
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