Contents
Chapter 1 Building a Strategic Analytic Culture in Hospitality and Gaming
Moving Ahead and Staying Ahead with Prescriptive Decision Making
Chapter 2 Data Management for Hospitality and Gaming
Data Management Challenge and Opportunity
Measuring the Benefits of Data Management
Why Are Visualizations So Important?
Creating Powerful Visualizations
Chapter 4 From Reactive to Proactive Decision Making: Advanced Analytics in Action
Reactive to Proactive Decision Making
Making It Work—Analytics and Technology
Innovations in Solution Delivery
Chapter 5 Analytics for Operations
Advanced Analytics for Operations
Workforce Planning and Optimization
The Impact of Queue Configuration
Managing Consumer Perceptions of the Wait
Benchmarking Operations Analytics Capabilities
Technology and People Investments
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