Table of Figures

2-1 Percentage of seats booked (load) over 100 days prior to departure for a flight from the Asian country to the United States compared to the traditional booking curve for the same route

3-1 Pricing process at Acme

4-1 Price "waterfall" showing the difference between the list price and the realized price

5-1 Typical roles in various processes

5-2 The price-value map shows relative price, relative value, and market share (size of bubble) of competing products

6-1 The bell-shaped normal distribution showing the proportion of defects of items outside the acceptable limits

7-1 Example of a Critical-to-Quality Tree

7-2 Example of a high-level process map

7-3 Example of stakeholder analysis

7-4 Example of a pie chart

7-5 Example ...

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