Chapter 4. Not everything’s black-and-white

Not everything’s black-and-white

Color is a powerful creative tool, if you know how to use it.

The color of nature

Reds make our heart beat faster, greens have healing properties, blues calm us, yellows give us hope, browns and grays make us sad. Of all the visual elements, color is perhaps the strongest. Often a spot of color is the reason a photographer stops to take a picture. It catches the eye. Our reaction to color is instinctive; it’s wired into the brain, part of how we interact with the world (FIG. 4.1).

These weren’t the only aspen leaves floating in Rock Creek, but by choosing a long lens and framing tightly I eliminated everything but these few leaves, the rocks, and water. The contrasting colors really make you notice the leaves. Eastern Sierras, California.

Figure 4.1. These weren’t ...

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