PART IV
GROWTH
Welcome to part 4. While you now have all the tools you need to begin your Nonstop Sales Boom, we’re now ready for the excitement of the Growth state of engagement on your Sales Radar. In the Attraction state of engagement, clients were just prospects—unknown to you at the beginning but then, having come into contact with your company through one of your many Attraction tools and resources, interested in learning more. In the Participation state of engagement, clients became steadily more engaged as they moved through the qualification, evaluation, decision-making, and final negotiation stages of the sales pipeline, eventually signing ...
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