Glossary

A

alternative input search

Search engine queries that are not based on direct entry of text into a Web search engine. Mobile phones have more options for inputting a search, such as voice, picture, and text messaging.

Amended Telemarketing Sales Rule (ASTR)

See Telemarketing Sales Rule (TSR).

Aztec Codes

See QR Codes.

B

Bluetooth

Technology that uses radio broadcast to allow multiple proximal devices to recognize each other and send information between them wirelessly.

branded profiles

A profile on a social network that is a representation of your brand and a means of communicating with your customers. Many social networks allow companies to represent their brand and participate in the social network under a brand name, but ...

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