2.5. Things to Come
With some understanding of the in's and out's of the J2EE platform, the remainder of this book shows how J2EE technologies have been used to solve specific customer problems in a wide variety of domains.
Chapter 3 describes how JCrew enhanced its traditional catalog sales operation by revamping its Web presence with a full-featured e-commerce site built using Art Technology Group's Dynamo Suite, which implements J2EE technologies. The new multitier architecture and added personalization features of jcrew.com have more than doubled annual revenues every year since its launch. While its previous architecture had inherent scalability problems that caused site crashes during peak usage times, the current J2EE-based infrastructure ...
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