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IT Payoff, The: Measuring the Business Value of Information Technology Investments by Rajiv Kohli, Sarv Devaraj

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Chapter 11. Assessing IT Payoff: A Case Study

To illustrate the application of the EIAC model (Chapter 9), this chapter presents the experience of one healthcare company in coming to the realization that IT payoff needs to be measured and eventually setting up a system to continuously capture and analyze information technology payoff. Although the case study discusses data and issues from the healthcare industry, the case information is relevant in other industries. For example, we find that challenges such as collaborating with business managers to develop metrics, translating business requirements into technical imperatives, and demonstrating the value of IT to senior management, are virtually the same in all industries. Just the extent may ...

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