Contents
Introduction Great Recession, Great Disruptions
Where Are the Seismic Struggles?
Connecting the Dots: The 10 Essential Elements
Chapter 1 The Old World of Business versus the New World of Business in Four Major Industries
Industry Snapshot: Retail—Circuit City Stores, Inc.
Industry Snapshot: Technology and Telecommunications—Motorola, Inc.
Industry Snapshot: Transportation—Airlines, Rails, and Automobiles
Industry Snapshot: Journalism, News Media, and Publishing
Facing the Facts: The Old Rules No Longer Work
New Rules for a Reinvented World
Part I Succeeding in the New World of Business
Chapter 2 Element #1: Vision and Values
EMC: Mark S. Lewis, Chief Strategy Officer
Chapter 3 Element #2: Entrepreneurship
EMC: Steve Todd, Distinguished Engineer, Author, Intrapreneur
Synopsys: Rich Goldman, VP Corporate Marketing and Strategic Alliances, CEO Synopsys Armenia
The Bridge Group: Reiko Emmi-Sota, Cultural Ambassador
EMC: Barbara Robidoux, VP Corporate Marketing
Chapter 4 Element #3: Navigation
EMC: John T. (Jack) Mollen, EVP Human Resources
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