Contents
Part 1 The Business Genome Approach
Chapter 1 The Business Genome: The Key to Next
Chapter 2 A New Outlook for Business
Chapter 3 Find Your Next Process
Part 2 The Business Genome Elements
Chapter 4 Product and Service Innovation
Chapter 6 Talent, Leadership, and Culture
Sharp HealthCare + Hyatt Hotels and Resorts
General Electric Ecomagination / General Motors OnStar / EMC Corporation / Korn/Ferry International
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