Index
A
acquisitions by Facebook, future possibilities of, 179–181
Ads. See Facebook Ads
advertising
Advertising Performance reports, 89
Facebook Ads
analyzing performance, 88–89
common reasons for ads to be rejected, 80–82
creating ad campaigns, 86–87
designing ads, 82–83
explained, 79–80
filters, 84–86
identifying target audience, 84–86
reviewing and submitting ads, 87–88
strategy
designing, 132
explained, 125
Advertising Performance report, 89
AdWords, promoting Facebook Pages in, 58–59
AIM (AOL Instant Messenger) buddies, importing, 19–22
AllFacebook.com, 19
analyzing performance of ad campaigns, 88–89
AOL Instant Messenger (AIM) buddies, importing, 19–22
application configuration form, 102–103
Application Directory, ...
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