O'Reilly logo

Facebook Marketing: Leverage Social Media to Grow Your Business by Steven Holzner

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

3 Creating Your Own Pages

In This Chapter:

•  Welcome to Facebook pages

•  Finding pages

•  Becoming a fan of a page

•  Creating your own page

•  Customizing your page

•  Communicating with your fans

Welcome to Facebook Pages

Facebook pages are the next step up from groups for business entities. Pages are not as interactive as groups. Rather than becoming a member of a page, you become a fan. Using pages instead of groups has a number of advantages. For example, you can use Facebook applications in pages, but not in groups.

For example, take a look at Figure 3.1, which is the page for the Berkshire Opera.

Figure 3.1A Facebook page.

Image

In many ways, ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required