Part V

Turning Your Facebook Application into a Legitimate Business

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In this part . . .

With more than 600 million active users, half of those logging in at least once daily, it's no wonder that businesses are flocking to Facebook to build word about their brands, increase page views, and improve sales. Facebook is a force to be reckoned with!

You probably bought this book because you have intentions of building a business, or perhaps you just want to improve your existing business plan. You can't do this fully effectively through Facebook without knowing at least some of the principles that I explore in this book.

Earlier chapters describe some of the benefits that Facebook can provide for your business. However, I can still show you a few things that I think will make Facebook even more valuable for your business. That's what the chapters in Part V are all about.

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