Contents
PROLOGUE: When Strategy Meets Creativity
1 False Separations and Creative Connections
4 A More Creative View of Strategy
5 Creating and Discovering a Creative Strategy Process
The ROYAL SHAKESPEARE COMPANY: Prologue
PART I The Innovative Act: Discovery and Creation
6 The Bisociations of Strategic Innovation
7 The Six Outcomes of Strategic Innovation
8 Sparking Strategic Innovation
The ROYAL SHAKESPEARE COMPANY Act I: The Innovative Act
PART II Strategic Entrepreneurship: Dilettantes and Diligence
9 The Five Angles of Strategic Entrepreneurship
10 Three Angular Journeys of Entrepreneurship
The ROYAL SHAKESPEARE COMPANY Act II: The Entrepreneurial Act
PART III Strategic Leadership: Envisioning and Interacting
12 The Strategic Leadership Keypad
13 Shifting Keys: Leadership as Envisioning and Interacting
The ROYAL SHAKESPEARE COMPANY Act III: The Leadership Act
PART IV Strategic Organization: Focussing and Loosening
14 From Principles of Excellent Organizations to Organizational ‘Virtues’
15 Seven Virtues of Strategic Organization
16 Strategic Organization: Where Creative Strategy Ends (and Begins Again)
The ROYAL SHAKESPEARE COMPANY Act IV: The Organizational Act
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