28 |
ETHICAL SALESMANSHIPEthics AuditApproximately 25 minutes |
Overview
This exercise affords participants an opportunity to assess their sales culture via an ethics audit. The audit follows a brief discussion of the extent to which those at the top of a sales organization or department influence the sales culture.
Purpose
To generate discussion regarding elements of the organizational culture that may need strengthening.
Group Size
Any number of individuals can participate.
Room Arrangement
No special arrangements are required.
Materials
Handout 28.1, “Sales Culture Audit”
Procedure
1.Point out that the recent spate of corporate scandals has roots that extend deep into the soil of immorality and illegality. Supply a few examples, such as ...
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