Chapter SixRoles, Responsibilities, and Relationships

Successful change management requires the attention, focus, and commitment of large numbers of people. Our experience suggests that the more positive the focus of the change effort, the stronger the attraction to participate and the more likely people are to get involved and stay involved. Clarity of roles, responsibilities, and relationships creates channels of participation and supports active involvement of all stakeholders.

This chapter provides an overview of the roles, responsibilities, and relationships central to successful positive change. As you will see in Table 4, everyone has a role in creating positive change.

The Role of Leadership

The role of an organization’s leadership is ...

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