Chapter 6
Seven Ways to Get Your Videos Done
The previous chapters have explained the benefits of YouTube marketing, the challenges businesses face, and the strategic approaches necessary for success. Now it’s time to make some awesome videos. In this chapter, we’ll walk through seven no-hassle methods for getting your video production off to a great start.
The System Is the Solution
Before we outline specific video production strategies, we need to talk about the high-level goal here. Remember that old AT&T slogan, “The system is the solution”? When it comes to video production work, you want to think in terms of building a system of video production, not simply creating one video. Creating one video won’t attract a faithful following. Creating ...
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