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Month 5: Optimize Video for YouTube
Americans conducted more than 3.8 billion search queries on YouTube during June 2011, but 48 hours of video is uploaded to YouTube every minute. So if you don't optimize your video for YouTube, you will probably be asked, “Have you tried searching under ‘fruitless’?” In this chapter, you will learn how to research keywords, optimize video watch pages, optimize your brand channel, and optimize video for the Web.
- Chapter Contents:
- What Is Video Optimization?
- Week 1: Research Keywords
- Week 2: Optimize Video Watch Pages
- Week 3: Optimize Your Brand Channel
- Week 4: Optimize Video for the Web
What Is Video Optimization?
Marketers are often surprised to learn that YouTube is the world's second largest search engine, ...
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