Chapter Two. Rising above the crowd

So, passion, then, is massively important but so is being able to direct that passion into achieving stuff. Part of the challenge is getting yourself noticed—showing the wider business that you are a bit special and a person worth backing. I’m specifically talking here to those of you grafting inside a big retailer: If you work for, say, Tesco, you would be a single voice among 148,000 colleagues. If you are going to accelerate your career, or you just want to get good ideas heard, acted upon, and producing benefits for the whole business, then you have to raise your profile in the company. You have to become the one in 148,000 that everybody notices.

You have to become the one in 148,000 that everybody notices. ...

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