PREFACE
This book was born out of one simple question: What makes a person unforgettable? As management training and leadership professionals, as neighbors, parents, and friends, we spent five years talking one-on-one with hundreds of men and women. In conversations with leaders of companies included in Fortune’s 100 Best Companies to Work For and in chance meetings on the corner, we asked, “Who left an indelible impression on you at work or in your personal life?” “Whose shoes would you walk in today if you could?” And most important, “Why?”
Our respondents were as varied as the walks of life you can imagine. The “why,” however, was remarkably consistent. The people they described all had one thing in common. They all had personal and compelling ...
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