One thing I have learned over the years is that clients will always throw a contract in front of you if the terms and conditions of that contract favor them. But if a client wants something and it’s not in the contract, there will be no mention of the contract. Surprise, surprise, surprise.
It amazes me how many times people managing a large account fail to fully understand the details of the contract between their company and the client. Carefully reading through the contract only makes good business sense. The contract is the bond between the two companies. It is the document that outlines what your company is being paid to deliver. It is what was promised. It is what you will be judged against.
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