Yes, You Can Innovate

LET’S MEET JACQUIE FORD

THE INVESTIGATOR PROFILE

Name:	Jacquie Ford
Job:	Business marketing, Global Campaigns
Company:	Facebook, Silicon Valley, USA
Primary Six ‘I’s® strength:	Investigator

What challenge are you looking to solve with innovation right now?

I work on implementing global marketing programmes. This is not new to large corporates, but it is new to Facebook. The role is complex as it involves harnessing the diversity of so many different stakeholders across the world with all their different needs and requirements. Although our initial campaign ideas may be considered innovative, the execution of them is multifaceted and requires good investigate and implementation skills to make the innovation work.

Looking at your ...