References & Resources

Articles

[bib02entry01] Jay. Conger, “The Necessary Art of Persuasion.” Harvard Business Review, <year>May-June 1998</year>.

[bib02entry02] Robert. Kantin, “Building Better Proposals.” The Small Business Journal, Penguin USA, <year>2000</year>.

[bib02entry03] Danielle. Kennedy, “Perfect Pitch.” Entrepreneur Magazine, <year>June 1996</year>.

[bib02entry04] Tom. Peters, “The Brand Called You.” Fast Company, <year>1997</year>.

[bib02entry05] Cynthia. Perun, “Perfect Pitch.” Business Start-Ups, <year>January 1998</year>.

Books

[bib02entry06] Jefferson. Bates, Writing With Precision: How to Write So That You Cannot Possibly Be Misunderstood. New York: Penguin, <year>2000</year>.

[bib02entry07] Franklin. Covey, Franklin Covey ...

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