Introduction

The Purpose

Although this textbook is intended mainly for students in colleges and universities who are taking their first course in writing scripts for media, it is also intended for all writers making the transition to writing for visual media. It assumes that the reader begins with minimal understanding of the nature of writing for visual media. Most beginners have had a large number of experiences viewing visual media: films, television, and video. They probably contemplate the originating creative act that lies behind such programs without much idea of how it’s done. They may not understand visual thinking, or if they do, they don’t know how to set it down. They don’t know formats. In short, they don’t know where or how to start. ...

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