11  Making a coherent whole

This chapter concentrates on the teamwork that keeps a feature unified. Title, subtitle or standfirst if any, intro, body and ending must work together. Anecdotes and quotes, examples, case studies, figures, pictures, charts, boxes and suchlike can bring illumination, resonance, relevance and humanity. Key terms and other kinds of links keep the theme focused. It has to be a juggling act, and the ingredients you’re juggling with have to be the best you can find, within the time available, not necessarily the first that you find.

You’ve collected and verified facts. You’ve represented (‘interpreted’) interviews accurately. You’ve got an outline, with a few links inserted to keep you on track. You’ve got one or two ...

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