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Building Your LinkedIn Network

If you’re new to LinkedIn, your very first steps should be to create your LinkedIn profile and build your core network.

 

An Effective LinkedIn Profile

Your LinkedIn profile is your calling card as you register your existing relationships through LinkedIn and create new ones. Entire books have been written on how to write the perfect profile, but most people can go a long way by attending to the basics: your photo, a headline, a summary of your bio, an outline of your past experience, recommendations from colleagues and other contacts, and endorsements. The quick thirty-minute setup guide at the end of this book walks you through the how-tos of getting started on all these elements. Even people who’ve already created ...

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