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WordPress in a Weekend by Jesse Friedman

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Content Strategy

By now your WordPress installation should be fully configured, and it’s time to start creating some content. Before you start writing page after page, let’s cover some basics. One of the more common mistakes with content is the overdispersal of pages or too much consolidation. You want to find the right balance of words per page and the number of pages. The easiest way to do this is to just focus on your users and what they want from you. Don’t think like a marketer if you aren’t one; let it all flow organically.

Pages vs. Posts

Posts are chronologically based content, usually written in a blog or journal. They are grouped by date, categories, tags, and more. Posts may be called articles, or blogs, but in the WordPress dashboard ...

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