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WordPress 3 Site Blueprints by Heather R. Wallace

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Chapter 3. Project 3: Building an E-Commerce Website

When one thinks of ways in which to monetize a WordPress installation their mind typically turns to Google Adsense, CPM advertising, and sponsorships. That's because, when WordPress is involved, most people assume that it's being used solely for blogging. The wonderful thing about WordPress, however, is that it can be used for so much more.

As you consider the possibility of building an e-commerce website, you might think that you will need to sign-up to use a complicated CMS provided by some third-party. Going that route, however, would require learning a new system and paying costly monthly fees that would cut into your profits.

Such measures, however, aren't required, because WordPress can ...

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