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WordPress 3 for Business Bloggers by Paul Thewlis

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Goals and planning

Let's now look at WPBizGuru in more detail and see what business objectives he wants to achieve with his blog. We can apply a simple process here that should work with any business blog:

  • Consider our business situation
  • Decide on our strategic goals
  • Come up with ideas based on those goals to give us a blog plan
  • Decide how to implement the blog plan
Goals and planning

Business situation

The first step is to stand back and analyze your business situation. WPBizGuru earns his living by setting up WordPress blogs for his clients, writing, speaking at events and shows, appearing on web TV, and selling a range of WordPress products. He is an expert in the WordPress ...

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