How to Fail Fast
This short chapter is for those who really do not want to be a business winner, and have probably been told to read this book by their boss. It is also for others who have a lemming-like approach to failure.
If that is you, why spend years in attempting to fail? Do it fast.
- It’s not your responsibility to win business. Anyhow, good products and services sell themselves. You didn’t spend years of qualifying to become a sales person, so stick to your profession and don’t get caught up with all this nonsense about winning business.
- Develop a frame of mind that your life would be so much easier and stressful without clients or customers. They are just a pain in the neck.
- Whatever you do, don’t plan your days. Under ...