Step 4
Defining Clear Goals and Objectives
Not all proposals get funded. Not all good proposals get funded.Not all good programs get funded (that is not redundant—thoseare three different concepts). Funders weigh priorities against avariety of factors when considering a proposal, including importance, significance, relevance and “so-what.” The last item means,“So what if we fund this project and it succeeds—what will bebetter as a result?” Too often, grantseekers forget to explainthese things simply through solid and well-articulated goalsand objectives.
—EDWARD B. KACIC, MBA, CAIAPresident & CEOIrvine Health Foundation
 
 
IN THIS STEP you will learn the concept of writing clear goals and objectives. You will also focus on the important ...

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