Chapter 4. BE TRUSTWORTHY

Chapter Outline

Trust Matters

Trust and Infl uence

Trust and Loyalty

Loyalty Has Limits

Set Personal Loyalty Limits

Trust-Appreciation Confusion

The Ingredients of Trust

Establishing Trust

Busting Trust

Questions to Consider

Trust has various synonyms, such as reliability, confidence, and credibility, all essentially saying that one can count on the performance or behavior or thinking of an individual. My take on the word, though, is that trust is simply the absence of fear. Fear is negative, detrimental, corrosive, and sometimes toxic to relationships. Fear may cause the boss or leader to ignore, preempt, suspect, or resent the ideas of others, even ideas from advisors who have historically had access and credibility. ...

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