Acknowledgments
This book came into being through a very fortuitous accident. I was in San Francisco visiting some of my colleagues at the International Association of Business Communicators (IABC)—Julie Freeman, Chris Grossgart, and Natasha Spring, now Natasha Nicholson. During the luncheon, we were talking about various projects, problems, and situations, and I was asked, "Why haven't you written more books?"
My rather hesitant response was that finding an agent was almost impossible and a publisher just about as difficult. Almost in unison they said they had connections with publishers and could put me together with one. The next day Kathe Sweeney, an acquisitions editor at Jossey-Bass in San Francisco, contacted me. I submitted a proposal ...
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