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Why Do Good Companies Go Bad?

Book Description

This Element is an excerpt from The Self-Destructive Habits of Good Companies...and How to Break Them (9780131791138) by Dr. Jagdish N. Sheth. Available in print and digital formats.

Why don’t “great,” “excellent” companies stay that way? Why do so many falter--and how can you keep it from happening to your company?

Why do good companies go bad? Of the 62 “excellent” companies praised by Tom Peters and Robert Waterman in their early 1980s bestseller In Search of Excellence, many--including stalwarts like Sears, Xerox, IBM, and Kodak--have faced serious hardships in the 20-odd years since. Some recovered. Some are struggling mightily to recover. Some are dead or, in all likelihood, soon will be. Why?