Book description
This Element is an excerpt from 33 Million People in the Room: How to Create, Influence, and Run a Successful Business with Social Networking (9780137154357) by Juliette Powell. Available in print and digital formats.
How to dramatically improve your products’ performance by building them around user ideas and submissions.
When a couple of college dropouts with no formal business training got together with $500 each and decided to start a T-shirt shop on the Web, nobody paid much attention. Not at first, anyway. Jeffrey Kalmikoff and Jake Nickell built their own ongoing, community-based T-shirt design contest--and became the multimillionaire creators of a new standard of peer, “crowdsourced” production on the Internet....
Table of contents
Product information
- Title: When You and Your Customers Make the Products Together
- Author(s):
- Release date: June 2010
- Publisher(s): Pearson
- ISBN: 9780132120081
You might also like
book
Selling Blue Elephants: How To Make Great Products That People Want Before They Even Know They Want Them
Really great products and really huge successes don’t come from focus groups! And if you simply …
book
The Role of Marketing in Launching New Products
This Element is an excerpt from From Concept to Consumer: How to Turn Ideas into Money …
book
Business Engineering and Service Design, Second Edition, Volume I
This book provides the foundations of BE, reviews the disciplines integrated within its methodology, and presents …
book
IBM Business Process Manager V8.5 Performance Tuning and Best Practices
This IBM® Redbooks® publication provides performance tuning tips and best practices for IBM Business Process Manager …