“Jeffrey Pfeffer has a rare combination of academic rigor and practical genius. Grounded in research, a revered pioneer in his field—yet dedicated to helping leaders lead—he stands as one of the sparkling gems in the field of management.”

—Jim Collins, author, Good to Great, and coauthor, Built to Last

“I work with real executives every day. An executive is seldom a God, Devil, Genius, or Idiot; an executive, like the rest of us, is a human being. What Were They Thinking? clearly explains why executives make human mistakes and how these common mistakes can be avoided. You may well think of your own mistakes and answer the question, ‘What was I thinking?’ ”

—Marshall Goldsmith, executive coach and author, What Got You Here Won’t Get You There ...

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