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What I Didn't Learn in Business School: How Strategy Works in the Real World by Trish Gorman Clifford, Jay Barney

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— 7 —

A SWEEPING VISION

My first interview on Thursday morning was with Jerry Tucker, a senior scientist in HGS’s research and development group and the author of the first report ever about Plastiwear. Most of his colleagues credited Tucker with inventing Plastiwear.

The R&D group where Tucker worked was located in a low-rise building in a Chicago suburb. It was close to where Bill lived, so the plan was for me to meet Bill at 8:30 at a coffee shop near the R&D center, where we could prep for our interview over coffee, and still have time to get to the meeting by 9:00. I had planned on it taking thirty minutes to get to the coffee shop. It actually took my cab about forty-five minutes. That gave Bill and me only fifteen minutes to get up to ...

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