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What I Didn't Learn in Business School: How Strategy Works in the Real World by Trish Gorman Clifford, Jay Barney

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— 12 —

A CONSTRUCTIVE MEETING

Fortified with some sleep and the reassuring knowledge that there was still life outside HGS, I rejoined Vivek and Livia the next morning. For much of the next two days we focused on analyzing potential Plastiwear opportunities in different product segments. Bill also provided us with some helpful insights, especially about HGS. Even Gordon was finally able to break away from his other obligations. Normally we wouldn’t work through the weekend. But because of the time crunch, we had no choice.

After a brief conversation, the strategy team—including Bill—decided that it made sense to try out our recommendations on Walter Albright, the VP of R&D. He was more knowledgeable about Plastiwear than anyone else on the top ...

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