Chapter 3. Shooting Event & Interviews
Web audiences are fickle. If you don’t grab their attention during the first 15 seconds, they’re likely to click away. As a result, Web video producers are highly motivated to keep things fresh, and they’re always developing interesting new ways to capture the magic of the events they shoot. You’ll want to study the most popular offerings on YouTube and other video hosts to get a sense of what appeals to viewers, ...
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