24. Don’t be shy
Most users are curious to know more about the personalities involved behind a web site. Rogue’s gallery, ‘My name is Sharon…’, email addresses – whatever the method, introduce yourself.
You’re not trying to be everyone’s best friend, but you need to reveal a bit about your company. Trivia and a few jokes are good; home phone numbers and waist measurements are bad!
Who Are You?
Don’t be shy! Users like to see the personality/ies behind a web site. Whether it be photos of your entire customer services department or you the artist hard at work – the more personal the site, the more users will trust you. It really does make a difference if there are a few photos of the staff somewhere on the site; you would be surprised how many ...