Part II: PRINCIPLES OF WEB SEARCHING

 

4 THE PRINCIPLE OF UNIQUE LANGUAGE

 

5 THE PRINCIPLE OF THE REINVENTED WHEEL

 

6 THE PRINCIPLE OF ONIONS

 

7 THE PRINCIPLE OF NICKNAMES

 

8 THE PRINCIPLE OF EVERY SCRAP

 

9 THE PRINCIPLE OF MASS SIMILAR

 

10 THE PRINCIPLE OF THE WORLD BEYOND

 

11 THE PRINCIPLE OF THE EXPANDING WEB

 

12 THE PRINCIPLE OF APPLIED POWER

 

13 THE PRINCIPLE OF SALT GRAINS

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