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Web Marketing All-in-One For Dummies, 2nd Edition by Elizabeth Marsten, Ian Lurie, Marty Dickinson, Michael Becker, John Arnold

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Chapter 4: Navigating Top Social Media Sites

In This Chapter

check.png Networking with Facebook, Google+, and more

check.png Growing your business with multimedia

check.png Talking in discussion forums

check.png Using Twitter as a launchpad

check.png Building your reputation with Quora

check.png Using the power of niche sites

From earlier chapters of this minibook, you set the foundation for a social media campaign that will attract the right audience to your site: You profiled your audience, set up your profiles, and targeted your sites. Now it’s time to get to work — network, that is.

This chapter walks you through specific examples of networking on each of the major social networks, as well as shows you how to use bookmarking sites, microblogs, and other social media centers. You also get a few examples of niche sites and discussion forums. And don’t skip over the information about how to build your reputation on Quora.

Chapters 5 and 6 ...

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