Chapter 3: Eliminating Search Engine Roadblocks
In This Chapter
Ensuring search engine visibility
Finding and fixing broken links
Minimizing code bloat
One way or another, business owners often block search engines from reading their content. And by doing so, they’re cutting off a huge segment of their audience. If a search engine can’t find your content, it can’t index it, which means that it can’t determine relevance. When this happens, you don’t get ranked.
Ensuring Search Engine Visibility
Websites are always disappearing from the Google rankings because a developer put a tagline on every page of the site that read
meta name=”robots” content=”noindex,nofollow”
Chances are that the developer ...